Privacy & Cookie Policy

Welcome to our website unfolded.be (“Site”). We ask you to carefully read the Privacy Policy, which is valid both when you visit the site and simply surf or use its services without buying any products, as well as when you should visit the site and decide to buy one or more products. In addition, if you have not already done so, we ask you to read the terms of sale and the cookie policy of our website.

The site and all trademarks, products and any related statement or information are the exclusive property of and are managed by Unimark bv with its registered office in Breevenstraat 43, 2880 Bornem, Belgium – („Unimark“).

1. Who manages your personal data
Unimark is the “owner” of the data management of the users of the site, according to European Regulation n. 2016/679 (“Privacy Regulation”); and therefore defines the purposes and modalities of the data management, and the means used to do so; this also applies to the security profile.

Unimark bv has been appointed “responsible” for data management in accordance with the Privacy Code and the Privacy Regulation, because of its experience, abilities, and reliability, and because it can guarantee to take full account of the existing rules on data protection, including the security profile of the data. The responsible company executes the data protection according to Unimark’s instructions. Unimark checks that the responsible company can solve the tasks that are handed over to it in a punctual manner, and that it can continue to guarantee the full respect of the existing rules for the protection of personal data.
In this function, Unimark will collect and store your relevant personal information and be directly responsible to you for this type of protection of your personal data.

2. Our Policy
We try to adhere to a principle of strict necessity concerning the administration of personal data. For this reason, we have designed the site and are using it in such a way that the use of your personal information is limited to a necessary minimum and that the use of your personal data is excluded if the purposes pursued are in some specific circumstances possible with only using anonymous data (such as, for example, market research for the improvement of services), or by other means which allow the identification of the interested party only in the case of strict necessity or at the request of competent authorities (such as, for example, the data relating to your IP address, or the internet traffic and your stay on the site

3. How and for what purposes your personal data will be used
Your personal data will be collected and managed by Unimark exclusively for purposes connected with the website, its services and the purchase of products.

Your personal data may be used for the following purposes:

Unimark collects and manages your personal data (such as your e-mail address, your characteristics, and your password) by the relevant “My Account” registration form to provide access services to reserved areas and services of unfolded.be and to send you the newsletters via e-mail, if expressly requested.

In the purchasing process of products, Unimark will collect and manage your personal data (such as your identification data, e-mail address, postal address, telephone number) by the order form for the sale of the products. Credit card or banking details are managed by a third party payment provider, in accordance with the EU Privacy Regulation.

Apart from the provisions of the following point 8 of this Privacy Policy, also regarding the duration, Unimark will manage your personal data for the following purposes:

a) perform, upon your express consent, customer profiling activity based on the purchase choices and the information provided optionally during registration / registration to the website and / or use of the related functionalities, also in order to create personalized promotions based on the your profile and services for the purchase of products on the Website;

b) update you, with your consent, on all promotional and direct marketing initiatives, including by e-mail.

The purposes for which your personal data is handled, will in any case, be specified from time to time in the information letter that Unimark will send to the user of the site, whenever the assignment of personal data is requested.

It may happen that Unimark must handle the personal data of third parties directly communicated by their users, for example, when a user buys a product that is supposed to be delivered to the address of a friend, in other words, if the person who pays the price for the purchase of a product is not the same as the person for which the product is intended, or when a user recommends a service or a product that is on sale on the site, to a friend, or when a user asks for the invoice that is in the name of another person. In any of these cases, be sure that you have the consent of the person to whom the data relates before handing it over to Unimark by informing them about this Privacy Policy because you are the sole responsible person for the communication of information and of personal data relating to third parties, without the latter having explicitly required it, and for their incorrect or unlawful use. In any event, Unimark will comply with its disclosure requirements towards the registered user, as required by law and its own knowledge, and will, if necessary, in the act of registration, again request his consent expressed concerning his own personal data archives.

Unimark reserves the right to delete accounts of registered users, including all related data, in the event of finding content that is unlawful, detrimental to the Unimark image and its products (or third party), or is offensive, or promotes illegal or defamatory activities that include pornographic elements, promote violence, racist, sexist, religious discrimination, or discrimination concerning gender orientation.

4. What happens if you do not authorize the use of your personal data by Unimark.
The transmission of your personal data to Unimark is necessary for the purchase contract conclusion for products on the website.

Likewise, the transmission of your data is essential to fulfill obligations arising from legal regulations or ordinances.

In contrast, the transmission of your data for the provision of other services of the website, if you should specifically request them, is optional.

Any refusal to submit the above mentioned personal data to Unimark will make it impossible to complete the purchase contract for products you ordered, or to perform them correctly, as well as to fulfill obligations related to legal regulations or ordinances which are the responsibility of the person imposed with the payment. Instead, it is optional to provide your data for the provision of other services rendered on the Site (such as, for example, the sending of the Newsletter, the use of the Wishlist, the reporting of an article to a friend, etc.), if you should expressly request it.
The lack of transmission of your data, which is necessary for the performance of other services of the website, entails the impossibility of using them, but without affecting the execution of the purchase contract for the products of the website, or the use of the site.

5. To whom we share your personal data
Your personal data may be made available to third parties who perform specific services on behalf of Unimark and who are nominated from time to time to be the parties responsible for the management of such data. The personal data may be communicated to other recipients – whose attributions are specified from time to time – in order to execute the purchase contract for the products of the website and only if this purpose is not incompatible with the other purposes for which your data was collected.

In addition to the companies who are responsible for remuneration, your data may also be made available to third parties who are independent persons responsible for remuneration or for incidental purposes that are correlated with the provision of services requested by the user (e.g. credit institutions for purchase transactions). You can always get an updated list of these companies by contacting the following e-mail address: info@unfolded.be (please specify “Info About Privacy Policy” as the subject of the mail).

Your personal data may also be communicated to the financial administration and / or other public authorities, the police, the judicial authorities or other competent authorities, always within the framework of the law and upon prior formal request from these subjects, for example, in the section of the anti-fraud services of the website.

Your personal data will not be transferred to other European countries or to other countries that are not members of the European Union and which can not guarantee an adequate level of protection like all member countries of the European Union. In the event that this is necessary to offer you services that you have requested or to execute a contract for the purchase of products with Unimark we guarantee that the transfer of your personal data to subjects located in countries outside the European Union that can not provide an adequate level of protection, will only take place between Unimark and these parties, upon prior conclusion of specific contracts, which include clauses to preserve the security of your personal data, according to law and regulations.

The data will not be passed on, sold or otherwise transferred to other third parties, unless the users have been informed in advance and have given their consent or if it is required by the law.

6. Safety measures
Unimark takes security measures – in compliance with the legislation in force also pursuant to art. 5 and 32 of the Privacy Regulation – aimed at reducing these risks to a minimum: (i) accidental destruction or loss of user data, (ii) unauthorized access, or (iii) any action, which is unauthorized or non-compliant with the collection purposes specified in our Privacy Policy. However, Unimark cannot guarantee to its own users that the measures taken for the security of the website and the transfer of data and information to the site itself, completely exclude any risk of unauthorized access or loss of data.

We advise you to ensure that your computer is equipped with adequate security software to ensure both incoming and outgoing data transmission (such as updated virus protection) and that your internet service provider has taken appropriate security measures for online data transfer (such as firewalls or antispam filters).

7. Opt-in / Opt-out
Unimark can also use your personal details to send you promotional and direct marketing material or other commercial communications, including e-mails.

If these advertising communications correspond to products you have already purchased, Unimark may send them to your e-mail address in the future, even without your express consent, as long as you have not refused this type of use when entering your e-mail, or in subsequent occasions (Article 130, Comma 4 of the Privacy Code). Your consent is required in order to authorize Unimark to send you advertising e-mails regarding products of other kinds than those you have already purchased. If Unimark should send you this type of advertising communications related to the same type of product that you have already purchased, you will be informed that you can always unsubscribe at any time.

In all cases, Unimark – at any time and without justification – grants its users the right to no longer receive these types of communications associated with the use of special services.

8. Your rights
Pursuant to art. 7 of the Privacy Code and articles 15, 16, 17, 18, 20 and 21 of the Privacy Regulation, you always have the right to receive the confirmation or rejection of the existence of personal data as well as an intelligible report from Unimark, even if the data has not yet been registered.

You also have the right to get information from Unimark about: the origin of your personal data; the purposes and modalities of the administration of your personal details; the applied logic in the case of administrations carried out by electronic means; the details for the identification of the holder and the managers of the administration; the names of the subjects or subject categories to which the personal details can be communicated, or which may get to access them, for example, as responsible persons or representatives of the administration.

You still have the right to receive the following from Unimark:

A. The access, the update, or the correction, and, if you wish, the integration of your personal data;

B. the deletion, anonymization or blocking of your personal data which has been handled in violation of existing laws, including those whose preservation has not been necessary for the purposes for which the data has been collected and subsequently handled;

C. the confirmation that the parties which have received this data are aware of the operations described in points (a) and (b), apart from the case where such fulfillment is impossible or involves the use of evidently disproportionate means towards protected rights.

In any case, you will have the right:

a) to revoke your consent at any time if the processing is based on your consent;

b) (where applicable) to data portability (right to receive all personal data concerning them in a structured format, commonly used and readable by automatic device), the right to limit the processing of personal data and the right to cancel (“right to be forgotten”);

c) to reset yourself completely or partially from the management of the personal data relating to you with legitimate reasons, although for the purpose of collection and the management of personal data concerning you, for the purpose of the sending of advertising material, direct marketing, the execution of market research or the advertising communication

The management of the personal data relating to you with legitimate reasons, although for the purpose of collection and the management of personal data concerning you, for the purpose of the sending of advertising material, direct marketing, the execution of market research or the advertising communication.

At any time, you can freely claim your rights, under the law, by sending an inquiry to Unimark to the e-mail address info@unfolded.be on which we will endeavour to provide you with a reasonable and quick response.

9. Links to other websites
The website may contain links to other sites that are completely unrelated to unfolded.be or Unimark.

Uniamrk does not control or monitor these websites or their content. Therefore, Uniamrk is not responsible for the content of these websites and their rules regarding your privacy or the protection of your data. Therefore, we ask you to be careful when you go to these pages through the links that are found on our site, and carefully read their Terms and Conditions for use and their Privacy Policy.

The Privacy Policy of the website does not apply to websites of third parties and Unimark is by no means responsible for the applied Privacy Policy of these websites.

The website contains links to third-party sites, solely to make browsing easier for the user and to facilitate hyperlink connecting on the internet.

The presence of the above links on the website does not imply any form of recommendation on the part of Unimark to access or open third party websites, nor does it constitute a guarantee as to its content, or its offered services and goods to their users.

10. Applicable law
This Privacy Policy is governed by Belgian law. Furthermore, this privacy policy is governed by European legislation, in particular the Data Protection Privacy Regulation (also known as “GDPR”). The Privacy Code and the Privacy Regulation guarantee that the handling of the person-related data is carried out in compliance with the fundamental rights and freedoms, as well as the dignity of the person concerned, in particular with regard to confidentiality, identity and the right of protection.

12. Changes and updates to the Privacy Policy of the website
Unimark can at any time, in whole or in part, modify or update the website’s Privacy Policy, considering any relevant changes to the law or regulations. The changes and updates to the website’s Privacy Policy will be made available to the user at the time of their application by the publication of a note on the homepage, and will come into force as soon as they are published. We, therefore, ask you to frequently enter this section in order to find the latest and most recent publication of the Privacy Policy.

13. Unsubscribing from the newsletter
If you no longer wish to receive our newsletter you can cancel your subscription at any time by clicking on the appropriate link which is in every e-mail we send. Your intention to unsubscribe from the newsletter can also be sent to us by e-mail to info@unfolded.be. We take the protection of your data very seriously – we would therefore like to make you aware that a request to unsubscribe sent by e-mail may require up to 10 working days to process.

Unimark bv, with its registered office in Breevenstraat 43, 2880 Bornem, Belgium (“Unimark”) and as responsible authority with the right to process your personal data pursuant to Article 28 of Legislative Decree No 196 of June 2003 (“Data Protection Act”) provides you the following information which, in addition to the Privacy Policy and Privacy Information of the website unfolded.be (“Website”), is our Cookie Policy. The following is a description of the different types of cookies and of the technologies used on the website, in the context of the measure of the Data Protection Officer “Establishing simplified conditions for cookie information and consent to the use of cookies – 8 May 2014”, published in the Official Journal No 126 of 3 June 2014 (“Measure of the Data Protection Officer”), which is available for inspection on the website of the Data Protection Officer.

Cookies are not viruses, but text files, which are neither evaluated by the browser nor run in the memory. As a result, they can not duplicate or spread in other networks to reproduce again. Because they are not capable of these functions, they are not subject to the standard definition of viruses. However, cookies may potentially be used for harmful purposes. Cookies can be utilized as a kind of spyware because they can be used to store information about preferences, the audit trail and the specific navigation behaviour of a user on different websites. Many anti-spyware products, therefore, indicate cookies as a possible threat.

1. What are Cookies?
Cookies are small text files which are sent from the visited websites to the navigation device (usually a browser) used by the user and are then stored in the appropriate browser folder. This happens while the user is visiting a website. When you visit the same websites later, the saved text files will be sent back to the sites.

Cookies are used to improve browsing, to save the user’s account details (username, password, etc.), and to record the interests and preferences of the user to create targeted marketing campaigns or services related to the activity of the person responsible for data processing such as newsletters, service messages on the website, etc. If the use of cookies is restricted, this affects the usability of the contents of the website when it is visited. At any time, the user has the option to block cookies as a precaution or to remove them from the cache of the browser. However, blocking or deleting cookies may cause the services offered by the web application to be unavailable.

2. Types of Cookies
Session cookies are temporary files that exist only during the user’s navigation session. When the browser window is closed, the session cookies expire. Session cookies are generally used to identify users when they go to a website and to recognize the user and his preferences when navigating the pages of the site so that the information gathered during previous visits can be made available to him again. The best-known example is the “virtual shopping basket” feature of an e-commerce website: When you visit a catalogue page and select some articles, the session cookies remember the selection made so that the goods remain in a virtual shopping cart when you leave the page. If the user were to leave the page without activating session cookies, the new page could not recognize the activities performed on the previous pages, and the shopping cart would always be empty.

Persistent cookies are files that remain active even after the browser has been closed, and they help the websites to memorize the user’s data and settings for another visit. This allows faster access since re-access is not required. In addition to the authentication, these cookies also enable other website features: language selection, topic selection, saving of menu settings, bookmarks, favourites, and more. The preferences collected during a visit will be retrieved at the next visit when you use persistent cookies.

Technical cookies are indispensable for the correct operation of our website. Without them, the user could not navigate through the site and not use its features. Cookies of this kind are “technical”, meaning they are permanent or session cookies and allow the transfer of the user-specified information from one page to the next during the ordering process. Because these cookies are essential, their deactivation could lead to an impairment of website usage. The content would then be severely restricted or no longer usable. These cookies do not collect information that would enable the identification of the visitor, unless the user registers on the site and then navigates to the log-in area.

Cookies for profiling and recording navigation are indispensable to analyze the way visitors use our website and to monitor the access to the website. This allows us to offer high-quality expertise and to personalize our supply based on the pages actually visited by the users. For example, we could use cookies of this type to determine which pages are particularly popular, which is the most effective method for connecting the pages, or why some pages get error messages. These cookies do not collect information that would enable the identification of a visitor. All collected data is summarized and thus anonymised and used to improve the functioning of our website.

3. Third-party cookies
There are different types of cookies. Some of them are referred to as third-party cookies. They are, for example, used by the site the visitor has first visited and which contains ads that originate from a different server or third-party website. The browser collects the information from different sources so that all items are displayed on the same page visited by the user. In this way, more cookies are created in the folder of the corresponding browser. These cookies can be removed from the settings of the browser directly or by using certain (sometimes free) programs. It is also possible to block the creation of cookies as a precaution. In this case, however, some of the services on the website may not function as intended or happen to be not accessible at all.

Google Analytics is a service provided by Google Inc., which provides detailed statistics about website traffic and its source. It is the most frequently used statistical service. Google Analytics is able to record all visitors, who get to the site using external links, including visits via search engines, social networks, and reference sites, but also direct visits. Google Analytics also displays pay-per-click advertising, email marketing, and other links within PDF documents. For more information, please click here.

The Google Tag Manager is a platform that allows you to send data to your Google Analytics / Google AdWords account with just one JavaScript and handle the data conveniently. It allows you to handle all the tags used for surveys within websites. Tags are small code elements of the website, which allow an evaluation of the traffic and the visitor behaviour as well as the verification of the effectiveness of online advertising and the social channels. In addition, they enable the use of audience-specific remarketing and targeting, the testing and optimization of the website and much more. For further information, please click (here.

4. Deactivation of cookies
The majority of browsers is configured to allow you to accept, check, or potentially disable cookies by the browser’s own settings. The cookies are connected to the used browser and can be deactivated directly in the browser. Please visit the websites of the various internet browser manufacturers Microsoft, Apple, Google, etc., and the corresponding help menus to get information about the deactivation of cookies.

5. Cookie information
In accordance with the provisions of the Data Protection Act and in particular Articles 13 and 122, as well as with regard to the action taken by the Data Protection Officer, we inform you that you can at any time change the consent to use cookies that you have given.

Unimark records the consent of the user by means of a technical cookie designed for this purpose, which the Data Protection Officer considers to be a “not particularly invasive” tool. The user may refuse his consent and/or change his opinion on the use of cookies by the website at any time by going to the cookie information, which is accessible from each side of the website.

The user is entitled to exercise his rights in accordance with Article 7 of the Data Protection Act at any time, in particular to claim a copy of the processed data, its updating, information on its origin, the purpose and modalities of processing, its correction or amendment, its deletion and its anonymization or blocking for unlawful processing and to contradict the processing of the data for legitimate reasons.

To exercise these rights, please write to Unimark at the company’s registered office or send an e-mail to: info@unfolded.be.

If you want the permissions to be changed after approval has already been given, they must be deleted via the browser as described above, otherwise the already installed cookies will not be removed. Please note that it is in no way possible to control third-party cookies. Therefore, if consent has already been given, it is necessary to delete the cookies via the browser (in the specific section) or to request the opt-out directly from the third-party provider.

Finally, we would like to point out that the provisions of our Privacy Policy and the corresponding data protection information apply to all of the cases that are not expressly regulated in the Cookie Policy at hand.